Art Deco (from the French art deco, abbr. From decoratif) – a direction in art in the middle of the 20th century, which marked the synthesis of avant-garde and neoclassicism, replaced constructivism. Distinctive features of this trend: fatigue, geometric lines, luxury, chic, expensive materials (ivory, crocodile skin). The most famous artist in this direction is Tamara de Lempicka (1898-1980).
Art Deco is an eclectic design style. French style name “Art deco” was determined by the results of the exhibition “Internationale des Arts Decoratifs Industriels et Modernes”, held in Paris in 1925. Among the most prominent representatives of the style, it is worth noting Rene Lalique, Tamara de Lempicka, Pauls Manship, Raymond Goode, as well as William van Alens. The main principle of the art deco style is the dominance of form, design and color. The surrounding ornament goes into the background. The work uses bright color shades. Preference is given to stylized abstract motifs instead of natural ones.
Art Deco style is easily distinguishable by characteristic features. Elements of expressionism, cubism and modernism merge together. Expressive forms of technical design are generously used, namely the stylistics and materials of “streamlined forms”, borrowed from the latest models of locomotives and cars. Monumental weighted forms are combined with sophisticated embellishment.
Perhaps this style can be called the most mysterious, vibrant and exotic among other trends of the 20th century. The whole world was conquered by him in an instant. To this day, Art Deco remains a source of inspiration for many designers. It is no coincidence that the legendary Armani created his Casa collection in the best traditions of style.
The historic centers of Art Deco are the United States and France. The development of the artistic style was significantly influenced by the new discoveries of unusually spectacular art monuments of Ancient Egypt, including the tomb of Tutankhamun (1922), as well as ancient American civilizations. I managed to leave my imprint in art deco and the style of innovative scenography, which took place in the 1910-1920s.
Art Deco was most able to prove itself in decorating and decorating interiors of representative buildings, fashionable clubs, salons, hotels and ocean liners, which included a variety of types of paintings, sculptures and decoration. In addition, the art deco style was represented by all kinds of applied products from fashion houses, magazine and industrial graphics, advertising, etc. Among the architectural creations of art deco, it is worth noting the Chrysler Building in New York, designed in 1928-1930. designed by Van Helen, as well as the Rockefeller Center in New York, designed and built in 1931-1940. architect B.U. Morris.
Art deco, as a style with a predominance of geometric shapes, was reflected not only in architecture, but also in the production of home furniture. The creators sought to emphasize geometric shapes and details, “flowing”, rounded facades. Wooden furniture with glass countertops, chrome-plated handles and other characteristic details came into use. Materials used were ash, maple, madron and rosewood.